Paid clicks you can trace to booked jobs
Google, Facebook & ChatGPT Ads
Google Search, Facebook and ChatGPT campaigns for your trade, run for a flat $1,500 a month with the ad budget on your card. ChatGPT ads are new and we already run our own campaigns there. Every click is tracked from the ad to the lead to the booked job.
What is included
- ✓Google Search and Facebook campaigns built and run for your trade
- ✓Ads inside ChatGPT: a new platform, and we already run our own campaigns there
- ✓The ad copy and the ad images, made for you
- ✓A landing page built for the campaign, so clicks land somewhere that converts
- ✓Every click tracked from the ad to the lead to the booked job
- ✓A weekly review of spend and lead quality, with you
- ✓Your ad budget on your card, on your ad account, always
Should a contractor run Google, Facebook or ChatGPT ads?
What it is
Paid ads buy you the clicks that search alone has not earned yet. On Google you buy the exact moment somebody types the problem; on Facebook you put your name in front of homeowners before they search. Both only pay off when the click lands on a page built to convert and every lead gets followed up.
How we do it
We build the campaigns, write the ads, make the ad images, and point every click at a landing page built for that campaign. The fee is a flat $1,500 a month, printed here rather than quoted on a call. Your ad budget is separate, on your card, paid to Google and Meta directly, and we review spend and lead quality with you every week.
What we track
Calls
Phone calls from your site, your profile or your tracking number.
Form fills
Forms submitted, with the page and the source that produced each one.
Booked jobs
Leads you told us became real work. You grade them, we count them.
Map pack position
Where you sit in the Google map results on the searches that matter.
Recommended by AI
Out of twenty questions homeowners ask the AI tools each month, how many answers recommend your company.
Cost per lead
What you paid in a month, divided by the leads that month produced.
Spend to jobs
Dollars in, booked jobs out, graded by you
An ad report that stops at clicks is a receipt, not a result. We follow every dollar through the click, the lead and the call to a booked job, and you grade every lead yourself, so the targeting learns what a good one looks like for your business, not for an average.
The funnel here shows the same generic contractor as the sample report: Your company, sample months, placeholder numbers. Yours arrives with your own.
Ad spend on your card, on your ad account, always
Sample months · a generic contractor · Your company
What people ask about this
What does it cost?+
A flat $1,500 a month for the management, printed here on purpose. The ad budget is separate and stays on your card; plan on at least $1,500 a month of spend so media is never less than half of what you put in.
Should I start with ads or with the site?+
The site. Ads sending traffic to a site that does not convert is the most expensive way to learn that the site does not convert. Ads run alongside a plan, and the foundation keeps working when you pause spend.
Can you promise the ads will appear or what a lead will cost?+
No. Whether an ad shows, where it shows and what a click costs is decided by the platform's auction every single time. We control the setup, the message, the budget rules and the tracking, we show you the numbers weekly, and we tell you if the math is not working.
Should a contractor run Google, Facebook or ChatGPT ads?+
Paid ads buy you the clicks that search alone has not earned yet. On Google you buy the exact moment somebody types the problem; on Facebook you put your name in front of homeowners before they search. Both only pay off when the click lands on a page built to convert and every lead gets followed up. We build the campaigns, write the ads, make the ad images, and point every click at a landing page built for that campaign. The fee is a flat $1,500 a month, printed here rather than quoted on a call. Your ad budget is separate, on your card, paid to Google and Meta directly, and we review spend and lead quality with you every week.
