Storm season swings the phone from silent to overwhelmed
What we do
Intake that holds in both modes: every call and form lands somewhere owned and gets a fast answer, instead of waiting on whoever is on a roof.
Roofing marketing in Broward County
When a homeowner asks an assistant who to call for roofing in their city, we work on the signals that decide whether your name comes back. One roofing contractor per market, so we are never running this for you and your competitor at once.
Average job$12,000 to $40,000
“UpGrow was able to optimize my site, improve my SEO and AEO presence, and get me leads for roof repairs and roof replacements.”
Free. No sales deck. You keep the findings either way.
Broward County, FL · the market
- Broward population
- 1.98 million
- Florida EDR, April 2024 estimate
- Small businesses
- 58,500+
- US Census County Business Patterns
- Typical roof replacement
- $11,000 to $30,000
- Fixr, Florida cost guide
- Typical SEO retainer
- $500 to $2,000
- A month, most common band. Ahrefs survey of 439 SEO professionals
The problems that actually come up
Homeowners ask about insurance before they ask about price
What we do
Pages that answer the insurance and claim questions in plain language, so you are the roofer who explained it instead of the one who dodged it.
Shared leads from Angi arriving three at a time to four contractors
What we do
Your own pages ranking in your own cities, so the lead that arrives asked for you by name and was never sold to three competitors.
Why the maths works here. At $12,000 to $40,000 a job, one extra job a month more than covers the top plan. That is the whole reason we work with roofing and not with trades doing $600 tickets, where you would need eight or ten extra jobs a month before anything pays for itself.
What we do about it
AI SearchBe the name an assistant recommendsWebsites That Get CalledBuilt to be found and built to convertGoogle Profile & Local SEOThe half of your customers who never open a websiteGoogle Business ProfileThe listing that wins the map packGoogle, Facebook & ChatGPT AdsPaid clicks you can trace to booked jobs
Roofing marketing by city
Fort LauderdalePembroke PinesHollywoodMiramarCoral SpringsPompano BeachDaviePlantationSunriseDeerfield BeachLauderhillWestonTamaracMargateCoconut CreekOakland Park
Not a trade on this list? We also work with legal, dental and medical practices, and with volume trades like junk removal and pressure washing. Those are quoted separately because the economics and the rules are genuinely different. Email us and ask.
The last roofing client's numbers
M&M Roofing & ConstructionM&M Roofing came to us with a site that had never produced a lead. The counts below are theirs, from their own inbox and signed contracts. The charts are their Search Console property, captured on August 8 2026.
- 20
- form leads, client-reported
- 7
- roofs closed, client-reported
- 10
- more leads in the last two weeks
- 2
- more roofs closed from those
- +471%
- clicks, last three months vs the previous three
- +986%
- impressions, same compare
Google
ChatGPT
Gemini
Perplexity
ClaudeTheir pages now also show up in Google’s AI answers, the same surface these assistants pull from. The second capture is Google’s own report of it.
The same system, on every property we run
Metal Roofing Contractors FLRoofing Contractor- +178%
- clicks, last 28 days vs the previous 28
- 27 → 26
- average position, same compare
- 5
- form leads this week
ApexGeniusSaaS Startup- +394%
- clicks, last three months vs the previous three
- +790%
- impressions, same compare
- 10
- users since June
GAT SolutionsConsulting- +800%
- clicks, last three months vs the previous three
- +1,568%
- impressions, same compare
- 3
- leads this week